Word magic.
If you’re a self-publishing author, chances are you’re feeling that you could do more with your blog. However, you struggle to find content ideas. Yes, you post cover reveals, “coming soon” updates, and snippets about your characters and plot, but you’re getting little traffic. What if you found other ways to use your blog? Go beyond simple promotions. For example, … Read more
I’ve had several questions about selling on your WordPress blog, so it’s time for another post in our blogging series. WordPress is the world’s most popular site-creation tool; with some “455 million sites that use WordPress” (Techjury.) It’s no secret that I adore WordPress; I’ve used it since 2005. In those early days, it could take you an entire morning … Read more
Today, most businesses use content marketing for promotion. However, few businesses use it to its fullest potential. (BTW, I include my business in the “few”—I could do a lot better.) Let’s look at a couple of statistics. From Hubspot’s excellent post on digital marketing statistics: “82% of marketers actively use content marketing.” Sadly, on the same page: 56% of marketers … Read more
Are you freelance blogging? Perhaps you want to develop your small business blog. Either way, when you’re blogging, you need to create, even if you’re feeling uninspired. Your mood comes through in your creations, so reigniting your inspiration is essential. Firstly, relax. Although you feel like procrastinating, or running away, inspiration is lurking in your archives. You were inspired once: … Read more
If you’re a freelancer who’s creating content for clients, blogging apps can not only help you to meet deadlines, they can help you to increase your income. Here’s why. Today, when you’re hired for a gig, you may be asked to manage a client’s social media accounts as well as their blog. With several clients, you’ll quickly lose track of … Read more