Word Magic
Your writing business: blogging, self-publishing, copywriting, freelancing… You can make money writing for businesses as well as creating information products to sell.
Over the past weeks, I’ve received a slew of questions from former and current students about ChatGPT and how AI apps will affect professional writers. Writers are concerned. Are we all doomed? Questions include: Will our clients desert us? Can AI write fiction, and will readers stop reading our novels? What should we tell clients who ask us to use … Read more
Today, every writer needs basic copywriting tips, because your writing must get results. Copywriting is writing to persuade, and sell. “Copy” is used for a copywriter’s creations: marketing and advertising materials. Copywriting means writing clearly, for a purpose. You start by thinking like your audience. So, even if you write fiction, you need to think like a copywriter, because you … Read more
If you’re looking for freelance writing gigs and think about social media, you focus on the sites you know: Facebook, Instagram, and Twitter. Everyone you know is on Facebook, and if you’re a self-publishing author, you love Instagram. Twitter’s useful too, for quick chats. But what about LinkedIn? Perhaps, like me, you’ve looked at the professional networking site as too … Read more
You want to write a book. Perhaps you’ve started, and given up: you’re wondering whether a ghostwriter can help. Ghostwriters can help you to write fiction or nonfiction; let’s look at nonfiction. Check out Esquire’s list of the best nonfiction of 2022 to see what’s currently popular. Write a book: what type of book will it be? What type of … Read more
You’re a solopreneur. As many creative folk do, you run your business on your own. Indeed, you may even have a couple of businesses—you’re a self-publishing author, let’s say, as well as a graphic designer. One of my friends has a copywriting business, as well as a bookkeeping sideline. When I conducted an informal email poll with my students, not … Read more