Make Writing Easy: Leverage Your Brain’s Default Mode Network

Is writing hard for you? If you want to make writing easy, you need to stop struggling. Seriously. Your brain will happily help you to write, because it naturally uses its Default Mode Network (DMN) whenever it can. You can leverage the DMN to make writing easy. So, what’s the brain’s Default Mode Network? Basically, it’s what your brain does … Read more

Write A Novel Fast: The No-Excuses Method

An old friend and I chatted about writing fiction. Although she’s always wanted to write a novel, she worried: “What if I get bored and don’t finish it?” I suggested the “no excuses” method. The big benefit of this method is that you don’t have time to think and second-guess yourself. Several of my students have had great success with … Read more

Quick Copywriting Skills For Writers: Pay Attention

If you want to improve your writing, develop copywriting skills. By “copywriting skills” I mean skills in writing to sell. As writers, we’re selling all the time, no matter what we write: a tweet, an email message—or a novel. Start by paying attention to what gets your attention, every day. If you want to develop copywriting skills, pay attention We … Read more