Word Magic
Are you intrigued by the thought of Kindle publishing? If you’re a new author, you may be thinking that self-publishing is “vanity publishing” (it’s not) or is somehow of lesser value than “real” (traditional) publishing. (It’s most definitely not.) Over the past few weeks several readers have asked whether it’s too late to get into Kindle publishing and how to … Read more
Over lunch recently, a friend asked me: “What’s happened to self-publishing? Is it over? The sales for my latest book are atrocious.” I felt for him. It happens. A book for which we had high hopes does little or nothing. But that can change. We’re not living in the traditional publishing era when a book was dead and remaindered after … Read more
Are you a new fiction author? You may be concerned about choosing a genre for your fiction. And rightfully so. I’ve coached authors who went from zero sales to 100 sales a day when they switched genres. Let’s start with what “genre” means: essentially, it’s a style, or category, of art, music, or literature. You may be wondering why that’s … Read more
The self-publishing author told me: “I hate book marketing. At least if I get a publisher, I can forget about that. I just want to write…” Experience is always the best teacher, so I swallowed hard and suppressed my giggles, then responded calmly: “Yes… most authors prefer writing to marketing.” Why do authors (whether self-publishing or not) hate marketing? My … Read more
I gave a talk to a writer’s group recently. Several writers asked whether they should get a literary agent or go the self-publishing route. They were rightly concerned about how much time they’d have to put into self-publishing. You know that I’m all-in with self-publishing, but their questions forced me to think about whether self-publishing is still a viable option … Read more