Word magic.
Did you achieve your self-publishing goals for this year? It’s November, so there’s still time to finish projects, and clear the decks for next year. Start by reviewing your sales. Self-publishing goals: review your sales (what worked?) A book you know will sell, doesn’t. Another book you wrote to amuse yourself takes off. What worked for you this year? Consider: … Read more
The self-publishing process involves many elements. It’s easy to get bogged down. You wait and wait some more: for a cover to be done, or for beta readers. To avoid so much waiting, develop a workflow, so that your writing and publishing process eliminates wasted time. Try these tips. 1. Get an idea, write a blurb (description) As soon as … Read more
A new reader asked for ways to build her self-publishing business quickly. She’s going on maternity leave and wants to develop an alternative to returning to her day job. She said: “I’ve published four books so far. A friend suggested I could focus my writing business and make it viable, but how? Any tips?” The greatest challenge in any business … Read more
Concerned about nonfiction sales? A new author, who’s revising her first book, asked for tips to help her to sell. My suggestion: think about your audience. How will your book improve their lives—or entertain them? We looked at the ASK process. ASK is an acronym for: A: the angle. An opinion, a slant, a point of view. S: the story. … Read more
Recently, a local authors’ group asked me to chat with them about self-publishing. It was a fun evening with a mix of traditionally published folk and self-publishers. After a brief presentation, the authors asked questions—with many questions about marketing, as well as failures, books that just won’t sell. Everyone has duds, but there’s always something you can do. We’ll look … Read more